Before you get too excited I must warn you… this is only happening in Finland – for now.
Adorably named the McVegan, it consists of a soy-based patty topped with tomato, salad, pickles and vegan McFeast sauce, sandwiched between a bun.
Unfortunately for most vegans, the McVegan is currently only available in Tampere, Finland, and for a limited time – October 4th – November 21.
However, if it’s popular, we can hope the McVegan might be rolled out globally.
With more and more beloved brands launching vegan-friendly products – from Pizza Hut’s vegan cheese to vegan Baileys – it’s awesome to see this fast-food giant begin to also recognize the importance of creating vegan options. And considering McDonald’s has an unparalleled influence on the food system – including factory farming – this could be the beginning of some real change.
Viva la vegans!